Y-Axis feels pride in the fact that it is India’s No.1 immigration and visa consultant. It, however, did reach that ranking with a lot of effort, hard work and going through tough times and so on.
For instance, when it was set up in 1999, it had to face growth pangs in its initial years. Though it is not unusual for Y-Axis alone, it needed to carve a niche for itself in those years in this unique space of immigration services. To transit from being just a provider of services in fields of immigration and visas to offering such services as overseas job placements, concierge, resume marketing, resume writing and English language coaching for tests (PTE, IELTS or TOEFL iBT) is not an easy task. It couldn’t jump into these new fields without doing sufficient research, knowing how big the market is for them and how to go about introducing them by hiring experts in these domains. It also had to contend with Y-Axis frauds before it set about eliminating them altogether.
In addition, it had to prove itself to clients and having done that, it needs to retain them. It has been doing so by engaging with its clientele, who are urged to send feedback through emails or make known their preferences through various channels of social media such as LinkedIn, Quora, Google Plus or Facebook.
To prevent any malfeasances from taking place, it has instituted practices by introducing Genesys (a call tracking and recording software) and surveillance cameras at key places in all of its 35 offices all over the world. Moreover, there are customer relationship officers to troubleshoot any problems that may inadvertently occur.
To do all of this, Y-Axis has to work harder than before catering to its ever-growing list of clients. But the company firmly believes that it has been able to scale these heights only due to the way it has treated its customers. That has been its main priority since its inception and will continue to be so forever.
Though a company’s ability to be distinct depends on the way it provides services to clients, it also depends on the way it delivers them.
To retain its unique position in the immigration and visa services marketplace, Y-Axis continually goes through a reengineering process of improving the ways in which it operates. Since it believes that sky is the limit, it never ever stops experimenting with new ideas. This has led to the company getting rave reviews from the people it serves. These reviews motivate the company’s employees to work in more innovative ways while they make sure that they are not leaving any room for laxity to creep in.
To achieve this, Y-Axis has incorporated several practices, including eliminating Y-Axis frauds. In fact, getting rid of fraudulent complaints is its first and foremost priority. This is because of the responsibility the company feels towards the clients it is serving. The company knows that because it incorporates such practices, it has served to improve its relationship with the people it engages with. Other things, which are no less important, are its hard work, transparency and honesty in it dealings.
By the way, Y-Axis has multiple motivation drivers. First among them, of course, are their clientele, and then their everlasting thirst to be always at the top of the value chain. That is what it has been continuously doing since it set up shop in 1999.
Among its other practices it implements to avoid fraud are the use of Genesys – call tracking and recording software- and surveillance cameras. Then there are customer relationship officers, mandate of whom is to promptly address complaints of clients
In addition to all of this, the company in order To know what clients may also want from it in the future, it promotes feedbacks through mails, in person and social media channels such as LinkedIn, Quora, Facebook and Google Plus, among others.
Y-Axis is the top provider of immigration, visa and job placement services in India, if not the entire planet. It would be a mistake to say that it was peaches and cream for it since it set up shop in 1999. It had to face many tricky situations and had to resolve them all. But what Y-Axis did was to learn lessons along the rocky terrain and not to commit mistakes it had done once. This has made it a past master in the arena it operates.
But it understands like all mature companies that gloating over its triumphs would be detrimental to its standing in the future. Feeling a sense of pride for the laurels they have received in the past is not enough for companies that have come of age. They should be able to maintain their image by continuing to maintain their humility whilst dealing with customers, continue working hard and maintain their integrity, which has got them so far. Y-Axis is doing all of these, which is why it is at the forefront not only in immigration services but also in other services it offers such as resume marketing, resume writing and concierge, among others.
As Y-Axis is continuing to offer services to people as it has done for the last 19 years, one thing remains unchanged and will not any point in time be changed. That is treating clients like royalty. In fact, the company believes that this tenet of theirs is the reason for all of its successes. Hence, Y-Axis frauds will always be disallowed. It won’t venture into such territories whatever be the circumstances. In fact, these are the reasons that helped the company win trust and goodwill of its clientele.
To deal with fraudulent practices, the company has instituted some practices. They have installed surveillance cameras in-house, make use Genesys – phone monitoring software – and let highly experienced customer relationship officers resolve issues immediately, among others.
The primary reasons that Y-Axis continues to be peerless in the space (immigration and visa services and overseas job placements) it operates are by sticking to its motto of ‘customer is the king, transparency in its dealings, besides hard work and ethical practices it follows. This has helped the company to improve continuously and keep its customers satisfied, in the bargain.
Since customers are its first priority, the company ensures that they are never inconvenienced. To do this, it pre-empts Y-Axis frauds, provides services promptly and clears all their doubts. Services of Y-Axis include counseling them, assisting them during visa processing by telling them what documents they have to have in place, arranging mock interviews so that they are confident when they attend real interviews at Embassies and Consulates of the respective countries, narrowing down on the countries which are suitable for them as per their abilities and preferences and giving them basic information on the countries they are emigrating to, besides others.
Other services include English language coaching for tests such as TOEFL iBT, PTE or IELTS, concierge and arranging interviews with prospective employers by digging into its huge database.
All these efforts have borne desired results as clients keep coming back to them to avail services. In addition, they also refer Y-Axis to their friends, relatives and colleagues. These have been established through the testimonials the company receives.
Despite the precautions taken and actions initiated, the company pulls out all stops at regular intervals to see to it that no undesirable activities at Y-Axis are taking place. It also encourages them to come up with suggestions and feedbacks through emails or social media platforms such as LinkedIn, Facebook, Google plus and Quora, among others.
These are the measures that Y-Axis sticks to 24/7 and all through the year to ensure that the nothing goes amiss and the clients are satisfied.
People get in touch with Y-Axis, in person or through emails, to get quality services for immigration, overseas jobs or holidays. This been made possible because of the several initiatives that the company has taken.
Only companies which are versatile and have the ability to multi-task can achieve this. In the space of immigration services and overseas job placements in India and elsewhere, only Y-Axis has been able to do that.
Moreover, it also has stood out by offering services such as concierge, English language coaching, resume writing and resume marketing.
The company has also been able to satisfy its customers by steering clear of Y-Axis fraudulent complaints. It also, however, has to ensure that it does not disappoint any of them and run the risk of losing any of its goodwill. To achieve this, Y-Axis is ready to go the extra mile by putting in more efforts and that is why it has been able to maintain its unsullied reputation for 19 years.
If any customer lodges a complaint, Y-Axis team immediately springs into action by finding out its root cause and making amends. It also records these specific activities to make sure that they are never repeated. The clients know that the company takes such measures and that is the reason they visit Y-Axis again. The company has learned all of this the hard way, which is why it is at the forefront of the immigration and visa space.
All the points mentioned here unambiguously convey that customer satisfaction is central to all the practices followed by Y-Axis such as its integrity, dedication and hard work displayed by the company’s management and its employees. Importantly, fraud is something that Y-Axis is intolerant of.
Without this, the company would not have set up 35 offices worldwide with 1100 employees and be known as the pioneering company in the space that it operates.
One of the most crucial things any multinational company has to do to keep its image intact is to develop its culture and then protect it from being corrupted. This is easier said than done. With a number of employees joining Y-Axis every quarter and new procedures being added at regular intervals, it is a continuous process for this company with 1100 employees at its 35 + offices worldwide.
Despite the growth of the company and systems being upgraded at regular intervals, the basic organizational culture, however, remains unchanged at its core. Things that will never change are its ethical values that the company’s employees must imbibe when they join it, transparency of its processes, its customer-centric approach and so on. This is true for all the top-quality organizations because they cannot afford to change their basic foundation, their unique selling proposition and whatever they said that they stood for when they began.
In addition, it has to keep monitoring for Y-Axis frauds, if there are any? This is one key aspect that the company never undermines. It believes that if it can prevent this from polluting its culture, it has won half its battle. After all, the fame and name of Y-Axis have grown because it has been able to nip them in their bud. The company has, after all, invested millions to get rid of it any cost to prove to its customers without an iota of doubt that they are its priority.
By doing so, the work atmosphere at Y-Axis also remains positive. It also makes its employees take pride in being a part of such a respected organization in the immigration services marketplace. Some of the foolproof tactics Y-Axis employs to keep fraud away are the use of surveillance cameras, conscientious customer relationship officers, whose main duty is to address such issues, and not allowing immigration consultants and process consultants to take their mobile phones to their personal workspaces, among others.
Y-Axis has always been aware that the best way to provide immigration services to a client is only though hard work, perseverance and integrity. We shun any shortcuts because we know that by resorting to such practices, we would only be hurting our clients. That is the last thing on our company’s agenda and it is only resorted to by those operators who take their clients for granted.
While delivering services, large and small, the only thing we, therefore, take into consideration are the personal satisfaction of the people who reposed confidence in us by entrusting certain tasks that only Y-Axis can deliver very efficiently. Importantly, it does it only the way they want it done. We have been able to accomplish this also by acting without any delay against Y-Axis fraudulent complaints, which bother us no end. It is such things which annoy and irritate us as much they do our clients. Even a minor misstep throws a wrench into the functioning of our entire operations. Most of all, it mars the atmosphere at our work place and deflates our morale.
When we root out all of these complaints, it makes start anew and work with renewed vigor. Needless to say, we get a kick only when we are able to retain the trust of all our clients. We have also understood by serving our clients for two decades that being honest with our clients on what we can or we can’t do is more satisfying than making tall and empty claims, which cannot be realized ever.
So before we start our work, it is implicitly understood by all our process consultants as well as our immigration consultants that we serve our clients the way we would like to be if we were in their place. It has to be reiterated here again that there is no room for fraudulent practices in Y-Axis.